Just six food retailers stand to transform the environmental impacts of food sales by offering more plant-based proteins, a new report by research consultancy Profundo for Madre Brava shows.
A relatively small switch to eating more plant proteins has outsized benefits for climate, nature and water, a new report by research consultancy Profundo commissioned by environmental group Madre Brava shows.
Today, Lidl Germany committed to almost double the share of plant proteins sales (pulses, legumes, nuts and plant-based meat and dairy) in their meat, egg, fish and dairy product categories by 2030. The aim is to support consumers in their pursuit of balanced diets in line with the Planetary Health Diet recommended by leading scientists and nutritionists at EAT-Lancet.
Our overreliance on animal meat for protein is unsustainable. The world must and will need to rebalance towards more plant-based and alternative protein sources to ensure a viable future. Within ASEAN, Singapore has already invested heavily and strategically in food technology. Thailand can leverage its know-how as the world's fourth-largest chicken exporter to become the epic center Asia's sustainable protein.